For the love of your business

Articles to LIFT Your Life and Business

Learn from LinkedIn: Avoiding Anti-Spam Laws in E-mail Marketing

If you follow business news, you have probably heard about the challenges to e-mails associated with LinkedIn’s “Add Connections” feature. LinkedIn is a social network for business. In Facebook, adding people to your network is known as “friending”; in LinkedIn, it is known as “adding connections.” What Did LinkedIn Do? The complaint against LinkedIn alleged […]

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Ridesharing: Who Cares Whether Drivers Are Employees or Independent Contractors?

Ridesharing companies like Uber and Lyft have been front and center in recent media stories and court decisions. All across the country, drivers have brought lawsuits arguing that they are employees of these companies, rather than independent contractors. If you own a business and think these stories have no relevance to you, think again. What […]

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8 Asset Protection Strategies for Business Owners

One of the biggest risks small business owners take is not properly protecting their personal assets from business liabilities or judgments.  In a recent Entrepreneur.com article, Mark Kohler, author of The Tax & Legal Playbook, offered these 8 asset protection strategies for business owners: Choose the right business structure.  Operating as a sole proprietorship offers […]

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Lessons from Oprah on How to Protect Your Brand

When you hear the name “Oprah,” you think of one person.  Not only because the name itself is so unique, but also because billionaire entrepreneur and media mogul Oprah Winfrey has done such an outstanding job of protecting and promoting her brand. A recent article at Entrepreneur.com examined the legal strategies Oprah has employed to […]

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Your Most Valuable Resource and How to Reclaim It Now

As a business owner, you likely spend most of your time thinking about money, profit margins and cash flow. But, your most valuable resource is actually your time and it’s time for you to invest a lot more of your energy using money, which is infinitely renewable, to free up what’s nonrenewable, your time, energy […]

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How to Improve Your Cash Flow with Good Invoicing Practices

Many business owners encounter cash flow problems at one time or another, primarily due to slow collection on past due invoices.  However, the way you invoice can help you avoid late payments.  Here are six tips to good billing practices: Identify each service or good being provided along with its cost. Be sure to include […]

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Asset Protection Strategies for Female Business Owners

Female-owned businesses are one of the fastest growing sectors of the U.S. economy, with the number of women-owned businesses doubling over the past 17 years, according to a recent Forbes article. Many women who run their own companies often do double-duty as CEOs of their families as well. The tendency for many is to leave […]

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Top 5 Myths About Incorporating Your Business

Choosing the right type of entity for your business is a critical decision that can have long-lasting ramifications in terms of taxes and personal liability.  It is not unusual for those starting a business for the first time to have some misconceptions about incorporation; here are the top five: Myth #1:  Incorporation helps avoid state […]

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Why Every New Business Needs a Lawyer & How to Find a Great One

Chances are if you are an entrepreneur, you have a little “issue” when it comes to controlling everything about your company — in other words, you find it hard to trust others when it comes to your “baby.” But unless you are an experienced business attorney, you probably don’t have the knowledge — and most […]

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The Audit That Will Change the Way You Run Your Business

Most people hear the word “audit” and hit the panic button, including business owners.  But there is an incredibly powerful tool called the LIFT Foundation Audit that can change the way you run your business for the better. The LIFT (Legal, Insurance, Financial, Tax) Foundation Audit is a process we walk through with our business […]

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Businesses Owners Take Caution When Developing Social Media Policies

There are currently 13 states with laws governing an employer’s access to employees’ personal social media accounts, and 20 other states have similar legislation pending.  According to recent research, 73% of American adult Internet users also use social media, so it is probably a good bet that most of your employees are on social media. […]

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