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Articles to LIFT Your Life and Business

Lessons from Oprah on How to Protect Your Brand

When you hear the name “Oprah,” you think of one person.  Not only because the name itself is so unique, but also because billionaire entrepreneur and media mogul Oprah Winfrey has done such an outstanding job of protecting and promoting her brand. A recent article at Entrepreneur.com examined the legal strategies Oprah has employed to […]

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Your Most Valuable Resource and How to Reclaim It Now

As a business owner, you likely spend most of your time thinking about money, profit margins and cash flow. But, your most valuable resource is actually your time and it’s time for you to invest a lot more of your energy using money, which is infinitely renewable, to free up what’s nonrenewable, your time, energy […]

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How to Improve Your Cash Flow with Good Invoicing Practices

Many business owners encounter cash flow problems at one time or another, primarily due to slow collection on past due invoices.  However, the way you invoice can help you avoid late payments.  Here are six tips to good billing practices: Identify each service or good being provided along with its cost. Be sure to include […]

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Asset Protection Strategies for Female Business Owners

Female-owned businesses are one of the fastest growing sectors of the U.S. economy, with the number of women-owned businesses doubling over the past 17 years, according to a recent Forbes article. Many women who run their own companies often do double-duty as CEOs of their families as well. The tendency for many is to leave […]

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Top 5 Myths About Incorporating Your Business

Choosing the right type of entity for your business is a critical decision that can have long-lasting ramifications in terms of taxes and personal liability.  It is not unusual for those starting a business for the first time to have some misconceptions about incorporation; here are the top five: Myth #1:  Incorporation helps avoid state […]

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Why Every New Business Needs a Lawyer & How to Find a Great One

Chances are if you are an entrepreneur, you have a little “issue” when it comes to controlling everything about your company — in other words, you find it hard to trust others when it comes to your “baby.” But unless you are an experienced business attorney, you probably don’t have the knowledge — and most […]

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The Audit That Will Change the Way You Run Your Business

Most people hear the word “audit” and hit the panic button, including business owners.  But there is an incredibly powerful tool called the LIFT Foundation Audit that can change the way you run your business for the better. The LIFT (Legal, Insurance, Financial, Tax) Foundation Audit is a process we walk through with our business […]

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Businesses Owners Take Caution When Developing Social Media Policies

There are currently 13 states with laws governing an employer’s access to employees’ personal social media accounts, and 20 other states have similar legislation pending.  According to recent research, 73% of American adult Internet users also use social media, so it is probably a good bet that most of your employees are on social media. […]

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How to Protect and Defend Your Brand

Earlier this year, Microsoft was on the wrong end of an English court ruling that found the software giant had infringed on the trademark of British broadcasting company BSkyB with its SkyDrive cloud storage service.  Instead of appealing the ruling, Microsoft decided to rebrand the service. Before your company has a misstep with intellectual property […]

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How to Build a Business That Endures

If you have built a successful business and plan to leave it to your heirs or business partners, doing so is not a process that just happens naturally after you retire or die.  If you don’t have a buy-sell agreement, a business succession plan, a business transition plan or a business preservation plan in place, […]

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Organizational Structures for Socially Conscious Companies

Social consciousness at the corporate level has become an increasingly more important point of differentiation for many companies, and some companies today exist primarily to fill a social purpose.  So what is the best business structure for these companies?  There are several from which to choose: Benefit Corporations.  Seven states, including California, allow for Benefit […]

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