For the love of your business

Articles to LIFT Your Life and Business

Women Leaders in Business: The Bottom Line

Do women have it tougher than men in the corporate world? Many signs point to yes, but a 2015 report released by New York analytics firm MSCI suggests companies with strong female leadership show greater returns on equity than those without. The report found companies with strong female leadership held a 2.7% return on equity […]

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Steps You Can Take Now to Create a Succession Plan

Many small businesses are family owned. While family owned businesses enjoy the benefit of familial solidarity, their strength is often threatened when it’s time for leadership to be passed down. Succession plans help ensure the transition from owner to owner is an easy one, but many small and family-owned businesses do not have such a […]

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How Your Legal and Financial Decisions Can Impact Your Marketing for the Better (or the Worse) In the Eyes of Your Prospective Customers and Clients

Running a small business often means you play a jack-of-all-trades. Whether it’s drafting client contracts or taking inventory, it’s likely you have a hand in all aspects of your business. Marketing is no exception. And knowing how to create an efficient marketing plan for your business can be difficult, especially when you might not be […]

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Is Your Payment and Agreement Process Losing You Money?

If you get paid for a service, collecting payment is the lifeblood of your company. And, yet, if you are like most people, you’ve made it an afterthought. For example, I recently got a request from a client I’ve worked with a few times before to review her client agreement. Upon doing so, what I […]

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Hiring? Great! Here’s How to Get Started with Your First Employee

Up until now, you alone have been running your small business. Now you need help. The moment when a small business owner decides to hire his or her first employee is one of triumph. Conversely, knowing how to start the hiring process can be a moment of confusion. If you’re ready to hire your first […]

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How to Leverage Company Culture to Build a Successful Brand

Building a brand can transform your business into an enduring household name. But how do you build a brand when you are starting from scratch? One good place to start is developing a consistent company culture. Company culture can be leveraged to create a unique and memorable company identity. More than just a corporate buzzword, […]

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Entrepreneurial Anguish: The Cost of Doing Business

Building a business empire, enterprise, or even just a start-up has its price. The image of the confident and charismatic CEO often falls short of reality. Before, during and after public visibility often comes personal self-doubt, anxiety and mental anguish. Many business owners don’t readily divulge the distress they feel because they don’t perceive it […]

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How to Save Big Money on Your Taxes This Year – Part 3

Welcome back to the final article in our 3 part series on how you can save big money on this year’s taxes.  Just a little time and effort focused on strategically reducing your tax burden can pay big dividends. In part 1, we discussed the first step in saving big on taxes: Strategize with your […]

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How to Save Big Money on Your Taxes This Year – Part 2

Welcome back to our series on how you can save big money on your taxes this year. Just a little time and effort focused on strategically reducing your taxes can pay big dividends. Last week, we discussed the first step in saving big on taxes: strategize with your tax advisor at key points during the […]

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How to Save Big Money on Your Taxes This Year – Part 1

It’s time for our annual series again — How to Save Big Money on Your Taxes This year. We run this series every year at this time because now is the time for you to take action and strategize big savings. It can be shocking to realize that your biggest personal and business expense, bar […]

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What Happens to Your Business Facebook Page if You Die?

UPDATE: Since this was first written, Facebook has changed it’s process for creating Business Pages. An updated article on this topic can be found at “What Happens to Your Company’s Facebook Page When You Die?” If your business is on Facebook, you may wonder what happens to your Facebook page in the event of your […]

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