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Articles to LIFT Your Life and Business

How to Avoid a Trademark Infringement Dogfight

A New Jersey entrepreneur who sells organic dog treats under the label, “Snaks 5th Avenchew” has prevailed in her fight to keep the name after a short scrap with fashion retailer Saks Fifth Avenue. Carrie Sarabella, who sells her organic dog treats online and direct to retailers, received a cease-and-desist letter from Saks threatening litigation […]

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How to Choose a Trademark That Will Stand the Test of Time and Trial

The purpose of a trademark is to differentiate a company’s goods or services in the marketplace. A trademark also represents an intangible asset in the form of consumer goodwill that has been assigned to the company through its history. In the legal realm, the words or symbols chosen to represent goods (trademark) or services (service […]

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Can ALS Association Trademark the Ice Bucket Challenge?

Unless you’ve been hiding under a bucket this summer, it’s likely you’ve heard about the ALS Ice Bucket Challenge. If you haven’t yet been called on to donate or douse yourself with a bucket of icy water, you’ve certainly seen the thousands of videos of people far and wide — famous and not — gasping […]

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How to Properly Structure a Founder’s Agreement for Your New Venture

How to Properly Structure a Founder’s Agreement for Your New Venture We are a nation of entrepreneurs, but we are also living in a litigious society, so if you are starting a new venture and there are other founders involved, a founder’s agreement is essential to protecting your fledgling enterprise.  Here are some tips on […]

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Legal Tips for Crafting Non-Disclosure Agreements

The employment landscape has changed over the last few years and many small and mid-size companies today operate with outside help – contractors or freelancers who perform important tasks but who are not full time employees on your payroll, or even third party companies who consult on a new product or service. While companies that […]

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The 4 Legal Business Agreements Every Business Owner Needs

One of the most common questions business owners want to know is what kind of legal agreements they need.  And while the answer to this question depends a lot on what kind of business you operate, there are four key legal agreements that virtually every business owner will need to protect and operate their business […]

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5 Legal Tips for Entrepreneurs

Are you thinking about launching a new business in 2014?  If so, you need to set the right legal foundation or risk costly consequences down the road.  Here are five legal tips for entrepreneurs: Find a legal adviser. The best time to have a business lawyer is when you’re just starting out.  He or she […]

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How to Protect and Defend Your Brand

Earlier this year, Microsoft was on the wrong end of an English court ruling that found the software giant had infringed on the trademark of British broadcasting company BSkyB with its SkyDrive cloud storage service.  Instead of appealing the ruling, Microsoft decided to rebrand the service. Before your company has a misstep with intellectual property […]

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Protecting Your Company From Patent Trolls

The term “patent troll” has entered the corporate vernacular thanks in large part to the ongoing “smartphone patent wars” as well as the increasing number of companies that have begun to take a stand in fighting the malicious behavior of entities that exist solely for filing frivolous patent litigation. According to a White House report […]

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How to Protect Your Intellectual Property

Beyond the products or services you offer, your company has intellectual property that needs to be rigorously protected.  Too often, business owners and entrepreneurs neglect to put the proper safeguards in place, which can lead to big legal expenses down the road. Here are 6 costly IP mistakes you need to avoid to protect your […]

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If You Build It, You Best Protect It

Consider all the time you have spent or will spend building your business – and then consider how much energy you have spent on how to protect it or protect your family from it. Unfortunately, many small business owners don’t give much thought to asset protection until it’s too late – when a suit is […]

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